Sales Talk for CEOs: CEO Jarrod Lopiccolo on Sales Success and Giving Back (S5Ep8)

Nov 8, 2023 | Sales Talk for CEOs Podcast

Twenty years ago, a couple, sat with their laptops at their house and launched a business. It was some uncharted territory, but they dove right in.  Who knew where they would be 20 years later. Still happily married, kids grown, business booming, over 60 employees and a strong commitment to community. An absolute success story.

Jarrod and Alice explore the very essence of Nobel Studio’s sales success due to Jarrod’s focus and determination emphasizing the pivotal role that networking and relationship-building play in the process. It’s not just about closing deals; it’s about forging meaningful connections.

But that’s not all! Jarrod shares the fascinating story of how Noble Studios discovered their niche in the competitive travel and tourism industry. Their journey to becoming an authority in their field is both inspiring and enlightening.

And what sets Noble Studios apart isn’t just their business success – it’s their commitment to giving back. Jarrod delves into the heartwarming impact of their philanthropic program, Noble Deeds, and how it’s not just about profit but also about making a difference in the communities where they live.

This podcast episode underscores the profound importance of sales in fueling business growth. It’s also a heartwarming reminder of the value of giving back to the community, making it an episode that’s not to be missed. So, join Alice and Jarrod on this captivating journey as they share insights, stories, and the passion that drives Noble Studios to new heights.

Watch below or on our YouTube channel


[05:29] Starting the company and background of the founders

[10:31] Founder-led sales and the value of effective communication

[13:37] Investing in a high-octane sales person to scale.

[19:14] Expanding in the Bay Area through referrals and relationships.

[22:10] Growth and finding a niche

[23:00] Asking what success looks like for clients

[26:43] Decision to focus on travel and tourism industry

[31:46] Starting Noble Deeds to give back to the community

[35:30] CEO’s role in sales as the company matures

[38:23] CEO’s involvement with existing accounts and triggers for involvement

[42:30] Importance of proactive CEO involvement

About Guest

Jarrod Lopiccolo is the CEO of Noble Studios, a creative digital performance marketing agency. With over 20 years of experience, Jarrod has led Noble Studios to become a global company with a focus on building digital infrastructure and providing creative and performance marketing services. He is known for his leadership skills and his commitment to giving back to the community.

Social Links

Connect with Jarrod Lopiccolo on Noble Studios official website:

Noble Studios | Creative Digital Performance Marketing Agency

Connect with Jarrod on LinkedIn:

(99+) Jarrod Lopiccolo | LinkedIn

You can learn more about and connect with Alice Heiman in the links below.

Connect with Alice on LinkedIn:

(99+) Alice Heiman | LinkedIn

Check out Alice’s website:

Alice Heiman – Alice Heiman


Submit a Comment

Your email address will not be published. Required fields are marked *