Listen to this Episode (00:53:10) 0.75x 1x 1.25x 1.5x 2x 0:0000:53:10 Sales Talk for CEOs: The Danger of CEOs Undermining Sales with Larry Mandelberg (S4Ep18) Apple PodcastsGoogle PodcastsPlayer EmbedShare Leave a Review!Listen in a New WindowDownloadSoundCloudStitcherSubscribe on AndroidSubscribe via RSSSpotifyiHeart Are you a CEO perplexed by your company’s stagnant sales? The solution may lie within your own actions. The consequences of this disconnect are substantial, forcing CEOs to look at things differently and shift their attention from driving revenue to providing unparalleled value to their customers. Larry’s extensive experience has revealed that by making this shift, CEOs can cultivate satisfied customers who will, in turn, refer others and propel business growth. However, this change in focus necessitates a shift in mindset and a willingness to prioritize customer needs above short-term gains. Additionally, Larry emphasized the importance of having a clear purpose and its profound impact on revenue. Understanding the value the organization delivers, who it is delivered to, and how it is delivered is paramount in establishing a thriving enterprise. Listen to the podcast below or on our YouTube Channel Chapters [02:25] CEOs may be undermining sales by not focusing on delivering value [07:01] The role of the CEO in … Continue reading Sales Talk for CEOs: The Danger of CEOs Undermining Sales with Larry Mandelberg (S4Ep18)