Want to know how to make sales really hard? A long list of cold prospects in front of you and a phone in your hand. There is an easier way. Let's face it—selling doesn't start until we have someone to sell to. It’s a simple enough concept, but you have probably...
How to kick your sales efforts into high gear Businesses can succeed or fail based on sales. There are a variety of reasons why one company may see sales flourish while another flounders. But in small businesses and entrepreneur-led start-ups, the reasons behind...
In part one of this series I mentioned that a successful trade show plan has 3 phases; what you do before the event, during the event and after the event. In part two of the series I gave you some tips on how to utilize the time you have at the show to meet the...
How many of you are doing trade shows as a way to develop leads? I know many of my clients are. They spend a lot of money and often get disappointing results. Trade shows can be a good source of leads but they are very expensive and if you are not ready they can...
The thing I love about Crowdfunding is that is serves so many purposes at once. Of course the purpose I like the most is sales! What is Crowdfunding Let me back up for a moment and make sure all of you know what crowdfunding is. Crowdfunding is a way to fund a...
What's the easiest business you will ever get? The easiest business you will ever get is more business from your existing customers. With one caveat - I'm assuming they're satisfied! Why is it that most business owners and salespeople don't answer this question...
But only if you are using your Facebook profile for your business. I have a few pet peeves and one of them is people not following social media etiquette. On the one hand, who cares and on the other I feel like it's just plain rude. I'll put up with a lot, but...
Wow, what a week. Monday, we filmed an episode of Plush Life and then I spent the rest of the day with clients. Most of Tuesday was preparing for Wednesday's presentation for WOW - no not World of Warcraft, but Weddings of the West. I was a keynote speaker,...
Why do I keep writing about Facebook, I am not a Facebook expert. Yet I use Facebook daily for business as part of my marketing strategy. I do believe that small businesses can generate interest and find new clients via social media and for some of you Facebook...
Businesses need to develop a social media strategy as part of their overall sales and marketing plan. In my previous post, I mentioned 3 keys to developing a successful Facebook strategy that will help you increase sales: Connection Content Consistency In...