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Sales Talk for CEOs: Encore of Marketing That Is Music to Your Buyer’s Ears with Kate Bradley Chernis (S4Ep21)

Sales Talk for CEOs: Encore of Marketing That Is Music to Your Buyer’s Ears with Kate Bradley Chernis (S4Ep21)

Connection is everything. When your marketing message resonates with your customers, selling becomes easier, retention becomes easier, and your customers become powerful evangelists who market and sell for you. To achieve this, you have to find the right words that...

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Sales Talk for CEOs: Going from the Wild Wild West to Sales Structure with Michael Katz (S4Ep20)

Sales Talk for CEOs: Going from the Wild Wild West to Sales Structure with Michael Katz (S4Ep20)

From youngest CEO on the Nasdaq to an industry he never dreamed he’d be in. You’ll want to dive into this exclusive interview with CEO Michael Katz, founder of mParticle, with a mission to unify and organize customer data, unlocking its untapped potential....

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Sales Talk for CEOs: The CEOs Role in Sales: 2nd Anniversary Edition with Alice Heiman (S4Ep19)

Sales Talk for CEOs: The CEOs Role in Sales: 2nd Anniversary Edition with Alice Heiman (S4Ep19)

The CEO's role in sales is vital to the growth and success of any company. But many are unclear on what that role should be. In this episode, Alice outlines clearly 3 roles the CEO needs to consider. The CEOs role with existing customers and prospects The CEOs role...

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