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Sales Talk for CEOs: Build an Outbound Sales Motion Early with Mei Siauw (S3:E1)
According to Mei Siauw, CEO of LeadIQ, a tool that helps sales teams with smarter prospecting, building an outbound sales motion is the key to growth. Start early, stick with it; if you do it right, outbound sales will produce amazing results. In this episode, we...
Sales Talk for CEOs: How Word of Mouth Was All We Ever Used to Attract New Business with Nancy Duarte (S2:E20)
What would you do if you had all the business your company needed to grow exponentially and more? A never-ending line of people waiting to work with you. Imagine. That’s what this week’s guest was fortunate to have. Her company, Duarte, was built on word of mouth,...
Sales Talk for CEOs: Building a Powerful Go-to-Market Machine with Jonathan Siddharth (S2:E19)
Jonathan Siddharth is the CEO of Turing, an AI-backed Intelligent Talent Cloud that helps companies source, vet, match and manage software developers remotely. There are currently 1.5 million software developers on Turing, and the platform is used by huge companies...
Sales Talk for CEOs: Mistakes and Lessons in Building a Sales Organization with Zvi Guterman (S2:E18)
Here's the reality: you'll make mistakes at every stage of building a company, especially when building a sales organization. But it's what you do with your mistakes that will determine your success. Entrepreneurs who catch the error, identify the problem, and...
Sales Talk for CEOs: How to Use Story as Rocket Fuel for Sales with Expert Park Howell (S2:E17)
Every salesperson today wants to have more sales conversations. But they're difficult to get because it's become so hard to get the buyer's attention. Want to break through the noise? Try storytelling. Learning how to effectively use story in your messaging can...
Sales Talk for CEOs: Scaling Your Business with Trusted Partnerships with Angela Saunders (S2:E16)
Angela Saunders is the CEO of Vorum, a company that provides digital workflow solutions worldwide for the design and manufacturing of custom prosthetics and orthotics. Started in 1989 by Angela's father, the company has seen big changes since Angela became CEO two...
Sales Talk for CEOs: Improving Sales Discovery with Jody Glidden (S2:E15)
People are bombarded with emails and sales messages. Response rates have plummeted. The number of quality interactions with prospects has declined. As a result, each interaction is more valuable than ever before. By using sales discovery to truly understand the...
Sales Talk for CEOs: Building Your First Professional Sales Team with Lars Grønnegaard (S2:E14)
Lars Grønnegaard is the CEO of Dreamdata, a SAAS company that gathers, joins, and cleans revenue-related data to help B2B businesses understand what is driving sales so they can focus on what works. Like most new companies, Dreamdata started with founder-led sales...
Sales Talk for CEOs: Finding Success Through Channel Partners with Barb Kinnaird (S2:E13)
Dr. Barbara Kinnaird is CEO of Response Biomedical, a point-of-care testing solution helping to diagnose acute diseases. A microbiologist by trade, Barb stepped in as CEO after a significant company downsize, and she soon discovered there were many other problems...
Sales Talk for CEOs: Level Up Sales at Your Company with Expert Steve Benson (S2:E12)
On this episode of Sales Talk for CEOs, Steve Benson, CEO of Badger Maps, joins me as an Expert to talk about what CEOs can (and should!) be doing to level up sales at their company. Now hold on a moment before everyone goes, "Wait a minute, I have a sales leader...