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Sales Talk for CEOs: Reimagining Sales for the New Era with Spencer Wixom (S5Ep3)
Wouldn’t you love to get into the mind of your sellers and understand exactly what they are thinking? Wouldn’t you love to know what they are struggling with most? If you could read their minds, or if you asked, what would your sales leaders say it is and what...
Sales Talk for CEOs: Encore of Aligning Your Go-to-Market Team with Pouyan Salehi (S5Ep2)
Product. Sales. Marketing. Customer Success. If you want to grow your business, your entire go-to-market team has to be in perfect alignment. Providing a seamless experience makes such a huge difference to customers, but it’s often hard to achieve. Luckily, you’ll...
Sales Talk for CEOs: From FBI to Entrepreneur with Joanna Riley (S5Ep1)
From FBI prodigy to HR tech disruptor, meet Joanna Riley, the extraordinary CEO revolutionizing talent acquisition. Joanna's secret agent aspirations led her down a unique path, guided by her parents' unwavering support. Her undergraduate years were a whirlwind of...
Sales Talk for CEOs: Revolutionizing Sales Hiring with Lori Richardson (S4Ep22)
Hiring high-performing teams is no easy feat for CEOs, but when it comes to sales teams, the stakes are exponentially higher. Achieving your organization's business objectives hinges on building and scaling a successful sales force that drives predictable revenue...
Sales Talk for CEOs: Encore of Marketing That Is Music to Your Buyer’s Ears with Kate Bradley Chernis (S4Ep21)
Connection is everything. When your marketing message resonates with your customers, selling becomes easier, retention becomes easier, and your customers become powerful evangelists who market and sell for you. To achieve this, you have to find the right words that...
Sales Talk for CEOs: Going from the Wild Wild West to Sales Structure with Michael Katz (S4Ep20)
From youngest CEO on the Nasdaq to an industry he never dreamed he’d be in. You’ll want to dive into this exclusive interview with CEO Michael Katz, founder of mParticle, with a mission to unify and organize customer data, unlocking its untapped potential....
Sales Talk for CEOs: The CEOs Role in Sales: 2nd Anniversary Edition with Alice Heiman (S4Ep19)
The CEO's role in sales is vital to the growth and success of any company. But many are unclear on what that role should be. In this episode, Alice outlines clearly 3 roles the CEO needs to consider. The CEOs role with existing customers and prospects The CEOs role...
Sales Talk for CEOs: The Danger of CEOs Undermining Sales with Larry Mandelberg (S4Ep18)
Are you a CEO perplexed by your company's stagnant sales? The solution may lie within your own actions. According to the insightful Larry Mandelberg, renowned author of "Businesses Don't Fail, They Commit Suicide," CEOs...
Sales Talk for CEOs: Companies are Bought, they are not Sold with Tracy Young (S4Ep17)
Being a first-time female entrepreneur in a male dominated space is no easy feat, and Tracy Young's journey starting a tech company in the construction industry is truly inspiring. She co-founded PlanGrid after recognizing the inefficiencies of paper blueprints and...
Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)
If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. It paid off. Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way...