Who Are These People Anyway? Are you getting LinkedIn requests from people you don’t know? I get about 30 LinkedIn requests per month and about 80% are from people I don’t know and who are unfamiliar with the best way to utilize LinkedIn and make...
But only if you are using your Facebook profile for your business. I have a few pet peeves and one of them is people not following social media etiquette. On the one hand, who cares and on the other I feel like it’s just plain rude. I’ll put up with...
Would you attend a networking event with a bag over your head? Of course not. But on LinkedIn people do it all the time. Being on LinkedIn without a photo is like attending a networking event with a bag over your head. This was the analogy I used this week while...
I have been using Twitter since December of 2008 @aliceheiman. I currently have 897 followers – not 8,000 or 80,000, so I am obviously not the expert. It took me quite some time to figure out how to use it effectively and I am still learning. My...
Why do I keep writing about Facebook, I am not a Facebook expert. Yet I use Facebook daily for business as part of my marketing strategy. I do believe that small businesses can generate interest and find new clients via social media and for some of you Facebook...
It never hurts to go back to basics and regroup. When it comes to social media, things are changing so fast it is tough to keep up. Here are 8 tips to help you look at your social media plan in a basic way that will help you excel. 1. Take a look at your current...
“Social media takes so much time and I don’t see it generating business.” I have heard this from many small business owners. It’s true that you can spend lots of time and not get any result unless you are doing things properly. It is also...
I just returned from the National Speakers Association Influence 2011 Conference in Anaheim, and everyone was talking about Google+. Since many of the experts there say it will be the next big thing, I thought I’d share a few great posts and articles I’ve read...
Businesses need to develop a social media strategy as part of their overall sales and marketing plan. In my previous post, I mentioned 3 keys to developing a successful Facebook strategy that will help you increase sales: Connection Content Consistency In...
It’s hard to believe the number of people who still ask me if they should be using social media for their business. Although there are certain businesses or industries who may benefit less from social media the vast majority of businesses can benefit greatly. ...