Chief Lead Generator As the CEO you probably don’t think it is your responsibility to generate leads. But imagine if your actions drove traffic to your website or caused someone to email or pick up the phone and call your company to learn more. LinkedIn Builds...
There are more than 467 million members on LinkedIn. Are you and your sales team? I would hope so! Social selling is critical for the modern seller. Social selling provides new opportunities for salespeople to break through all the noise out there and connect with...
Sales is Social It’s funny to me that people forget that sales is a social process. Selling is mostly an interaction between people. Granted you can buy some products or services from a website and never need to talk to anyone. But, most B2B sales require humans to...
People ask me all the time if they should have a LinkedIn company page. Based on the statistics, the answer is probably, yes, however, there may be some exceptions. Here are some questions you can ask yourself to determine if you should spend the time to create a...
When I joined LinkedIn on February 21, 2005, I had no idea what it was or how to use it. It took a while, but I did figure out how to use LinkedIn to get connected, stay connected, share valuable content and generate leads. Today I have 9,330 connections, and I...
Did you know that 46% percent of social media traffic coming to B2B company sites is from LinkedIn? With that kind of reach, it’s no wonder why 79% of B2B Marketers say LinkedIn is an effective source for generating leads. Even though LinkedIn is a great tool to...
Advice From Friends You may have noticed that I added some new features to my blog. I am having more guest posts and more roundups where I ask my sales expert friends to help me bring you the best advice. I recently asked my friend Viveka Von Rosen for some advice...
I didn’t want to write this blog, but I couldn’t help myself. Too many people still don’t know how to use social media for sales (or seemingly any worthwhile purpose). If you are reading this, I know I am #PreachingToTheChoir, but we all (the choir) have to do...
In this blog instead of ranting about something that I detest, I’m just going to share. This is a real conversation I had on LinkedIn recently after accepting a connection request that was sent with the generic pre-populated message. Seriously! Meet Brad, he sent...
1 out of 3 professionals worldwide are on LinkedIn. Not sure why the other two aren’t... Successful salespeople use LinkedIn. If you are successful without LinkedIn, ever wonder how much more successful you could be if you were using it. According to KiteDesk in...