Category Archives for Business Owners

Sales Reboot

The CEO Imperative: Reboot Sales Now

Are you allowing your salespeople to use lead gen and selling methods that are increasingly failing?  As the CEO of the company, do you know if your team is executing the strategy you and your senior

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Client Appreciation

That Crazy Email Your Team Might be Missing that Could Close the Deal

The Out of Office email. Yes!  Out of Office messages, or OOOs as I’ve seen many refer to them, flood our inboxes especially after we send out invitations to an event or a newsletter. Typically,

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Podcasts

4 Podcasts to Help CEOs Think Differently about Sales

I bet you thought I was going to present a list of podcasts about sales.  I listen to these podcasts purposely so that I don’t think about sales, but there always seems to be something that makes

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Client Appreciation

7 Ways to Show Your Clients Appreciation Virtually

Now more than ever it is critical that we show clients our appreciation. If you are like me, you really love your customers and you want to show it.   Simple gestures of gratitude will be remembered

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Virtual Selling

Virtual Smirtual: Good Selling is Good Selling

What is good selling? There is a lot of focus on virtual selling right now; the camera, good lighting, and how your team can engage customers virtually. However, good selling skills still apply. Virtual

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Virtual Selling

Virtual Selling and Beyond

The pandemic brought with it many changes and challenges that companies had to face in 2020 and many of those continue. Some companies are thriving, some are struggling, and some are in between but

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Mutual Action Plan

How to Create a Mutual Action Plan (MAP)

What is a Mutual Action Plan?   A Mutual Action Plan (MAP) is a coordinated, strategic plan that smooths the way for buyers to make a purchase from you.   This is a living document, created by the

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Best Day

Are You Having Your Best Day?

As leaders, most of us work long hours. It’s not unusual for me to hear a CEO or sales leader tell me they put in 12-hour days. There is always so much to be done and not enough time. Even when we love

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LinkedIn Evangelist

CEOs and Sales Leaders: Be Your Company’s LinkedIn Evangelist

Chief Lead Generator As the CEO you probably don’t think it is your responsibility to generate leads. But imagine if your actions drove traffic to your website or caused someone to email or pick up

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Customer Retention

8 Ways to Blow Your Customers’ Minds

What is the CEO’s role as “CCO – Chief Customer Officer” in these challenging times? I started thinking about this for each of my clients. I thought, “What could the CEO do right

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