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Dave Conway | Dec 11, 2025 | 0
The Latest Sales Strategies Insights from Alice
The CEO’s Role in Sales Now and In the Future
The CEO’s Role in Sales Now and In the Future
As a CEO, you’ll always have a role in sales, but that role changes as your company grows and evolves. Understanding when and how to adjust your involvement is critical to your company’s long-term success. Here’s how to navigate your role at each stage of growth....
4 Must Read Books that will Change your Plan for 2024
4 Must Read Books that will Change your Plan for 2024
This year, I set a goal to read at least two books a month. One for fun and one for business. Most months I get two read, and occasionally more depending on how much time I have on airplanes. I find I get more books finished these days if I listen rather than...
Use a Sales Referral Strategy to Close 70% of Your Deals
Use a Sales Referral Strategy to Close 70% of Your Deals
If a referral closes up to 70% of the time, why are we spending most of our effort on strategies that close less than 1% of the time?! A typical B2B sales strategy relies on Sales Development Reps (SDRs) making cold calls or cold emails to try to set up an...
Six Books to Make Your Selling Bright
Six Books to Make Your Selling Bright
Looking forward to 2023, I have every reason to be optimistic and will stay focused on the positive things. I read at least one book a month and this past year so many important books on selling were published. Add these to your reading list to get a running start...
Evolve from SalesOps to RevOps to Unlock Exponential Growth
Evolve from SalesOps to RevOps to Unlock Exponential Growth
In today’s competitive business landscape, having an effective sales strategy is more important than ever. Many companies manage their sales teams separately from other departments such as marketing, operations, and customer enablement. However, this siloed...
Want More Sales? Hiring More Salespeople May Not Be the Answer
Want More Sales? Hiring More Salespeople May Not Be the Answer
What do salespeople do all day? Why can’t they make more sales? Before you contemplate adding more salespeople to reach your sales goals, let’s first consider all the things that salespeople typically do: Research companies and people. Search for needed...
A Step-By-Step Guide to Setting Up a Successful Channel Strategy
A Step-By-Step Guide to Setting Up a Successful Channel Strategy
Do you have a channel strategy in place? You may have channel partners as part of your go-to-market strategy, but do you have a strategy that includes how you will support your partners’ success? I’ve worked with many companies who sell through the...
The CEO’s Role in Complex Sales
The CEO’s Role in Complex Sales
“As the CEO of an innovative company with a complex sale that sells to companies 10x to 1000x your size, growing sales revenue is critical to earning the valuation you deserve. But you’re making your already complex sale more difficult than it should be...
5 Ways CEOs Can Lead Sales Through a Recession
5 Ways CEOs Can Lead Sales Through a Recession
Is a recession looming? I remain optimistic that the economy will continue to do well, but others feel the economic uncertainty. I see it in several sectors. CEOs are getting nervous and laying people off. Traditional wisdom says you must hunker down during a...