Alice R. Heiman

President and Chief Sales Officer

Personal Factioids:
Daughter of author and sales guru Steve Heiman
As a teen sold bras at the Englishtown Auction
Her dog Ozzie loves to sail
Mouses with her left hand
Owned a children’s bookstore called Book Adventures

Where you were born and raised: New Jersey ( a Jersey Girl)
How many years in Reno: moved to Reno in 1994 to work for her father’s company Miller Heiman, Inc.  Now she can’t imagine living anywhere else.  An avid skier, she can look out her office window and decide if she should head up to Mt. Rose for a few runs (like she ever has time to do that!)
Education:  College in Bloomington, Indiana – Go Big Red.  Masters at National Louis University.  She has no education whatsoever in business, that may be what makes her so good.  Learned everything she knows about sales from teaching kindergarten. She leaps tall buildings with a single bound, Some of her clients call her AMP.

What you do at AH: “I am the boss so I get to drive everyone nuts, mess my office up, talk on the phone, use the computer, throw the ball for Ozzie and visit clients.”

Alice makes sure her clients can increase sales. She does whatever it takes to turn those salespeople into awesome selling machines.  She works with sales management to turn them into terrific coaches, and she helps senior management build a sales culture that will continue to grow their business.

Inventor of the BizTalk Blender, networking is one of Alice’s great passions in life.  She wants everyone to know how to network effectively so she has designed a workshop to teach people to network and invented an event that allows people to network in a structured environment that guarantees they will meet people they can do business with. 

She is a starter of things.  She has started several networking groups because she was tired of joining networking groups that didn’t network.

What you do in your spare time? What is spare time?  Sail, ski, walk, play with my friends kids, read, hang out with family.  Her passion is education and since she is no longer an elementary school teacher she reaches out into the community to support projects for kids.  Her big project is the Nevada Discovery Museum as she calls it, her second full time job, where she a board member, chair of the campaign steering committee (which means she is in charge of making sure the money gets raised) and cheerleader.   She is a facebook junkie and gets on there when she can.  She has a large collection of children’s books that she covets.

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Sue Goldman

Director of Everything

Personal factoids:
Completed my first full marathon (and probably my last!) in June, 2008
Have lived in NY, MA, OH, GA, AL and NV
I get up at 5am most days to go to the gym
I love high tech gadgets
Owned my own business creating and selling costume jewelry

Where you were born and raised: Born & raised in Carmel, NY
How many years in Reno:   10 ½
Education: Bachelor’s degree in Marketing/Management, Bentley College, Waltham, MA; Dale Carnegie Graduate

What you do at AH: As my title suggests, I do a little bit of everything. Interfacing with clients, bookkeeping, customer service, marketing, preparing documents, handouts, presentation materials,

In my spare time, I enjoy going to the movies, dining out and going to the gym. I love running, am learning to like spinning, and enjoy ‘body pump’.   My husband and I plan our vacation destinations around ½ marathons we want to participate in.

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Wendy Allison

Graphic Design and Master Scheduler

Personal factoids:
Has a keen sense of direction.
Has been randomly chosen out of an audience to go up on stage an alarming number of times.
Married to Mr. St. Jude 1987.
Mom to the duo that won 2nd place in the Double Diamond Science Faire  (second grade division)

Third generation born and raised in Woodland, CA, spent summers at Lake Tahoe where got married and moved shortly afterward. 
Moved to Reno August 2000
California State University, Chico ~ Bachelor of Arts, Visual Communications

What you do at AH: Whatever I am asked to do, some things better than others. Everything from scheduling, picking up laundry, researching children’s book publishers, graphic design, proof reading, filing … nothing technical, however, I leave that up to the experts.

What you do in your spare time? drive, cook, clean, supervise, garden, laundry, hang out with family.

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Aimee Wittler

Sales and Marketing

Personal factoids:
Love being outdoors and working out
Enjoy reading when I have the time
Have two children
Met my husband in high school

I was born and raised in Nevada City California.  I moved to Reno in 1993 to attend the University of Nevada Reno, and have resided here in Reno for the last 16 years.  I graduated with a degree in Psychology and a minor in Human Development and Family Studies, but after graduating I went on to run a non-profit agency called Disability Resources & New To You Computers.

I work on the sales and marketing aspects of Alice Heiman LLC.  This entails setting up the BizTalk Blender’s, attending networking events, planning other events, and of course selling everything Alice has to offer.

Most of my spare time is dedicated to my family since our children are still young.  When I have time for myself I enjoy attending book club, seeing my girlfriends, working out, and spending time on any and all spa treatments.

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Valerie Cardenas

Chief Productivity Officer

No stranger to bottom-line business needs, Valerie is part business guru, part master business strategist and has been instrumental in helping Alice Heiman, LLC achieve consistent and expansive company growth that has exceeded all expectations.

As Alice has discovered, Valerie’s bottom-line strategies are a proven cash flow maximizer, and offer a clear advantage when it comes to defining actions that support the realization of sales goals while simultaneously streamlining the project management maze.

Alice is unequivocal in her praise; “I can’t do without Valerie.  She is the grounding force behind my flutter and helps me turn my scattered energies into forward-driving and tangible results!”

Because of Valerie’s approach, Alice’s revenues are up (way up), and she is a lot happier since she can now more fully focus on her lovely clients. And the benefits haven’t stopped there… everyone on Alice’s team is getting about 200% more accomplished during the last 6 months Valerie has been on board. Alice is convinced this it’s all due to Valerie’s no-nonsense, “traction control” methods that keeps every team member focused on the greatest revenue-producing activities.

It’s clear that Valerie’s passion about supporting clients in a business consulting and organizational development capacity is a good thing. But good luck getting Valerie’s attention unless you have an appointment as her clients keep her running. Alice Heiman, LLC being only one of many fortunate companies who enjoy her talents.

To schedule an appointment or just to learn more about Valerie’s insights, expertise and consulting opportunities, visit http://www.StrategicEssentials.com.

Originally from Connecticut, Valerie Cardenas is the founder and owner of the local business consulting firm, Strategic Essentials, Inc.. Valerie is an experienced and savvy businesswoman. She has owned, grown and ultimately sold an award-winning, multi-million dollar contracting company and is now a successful business management consultant with a long track record of client successes and satisfaction.

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Camilla Downs

Facebook Diva

Personal factoids:
2 kids:  Lillian ~ 7 years old & Thomas ~ 3 years old
1 Cat - Cinamon is her name - 17 years old!
Love fried green tomatoes, fried dill pickles, catfish & hush puppies, crawfish boils ~ any Southern food (I’m a Southern gal!!)  If it can be fried or pickled, I’ll eat it!
My daughter, Lillian, has a chromosome disorder (18p-).  More info at http://www.Chromosome18.org.  She and I have a company called Pink Elephant Style (http://www.PinkElephantStyle.com) in which we sell her artwork and quotes on TShirts, mugs & note cards to help Empower Special Needs Children like her.


Where you were born and raised?   Born in Witchita, KS and raised in Jackson, MS and Houma, LA
How many years in reno? 2 and half years
Education? Paralegal Degree

What you do at AH?   Manage the SmartSalesTips Blog & Social Media/Marketing (Facebook, LinkedIn) for AH and AH clients

What you do in your spare time? Did you say spare time???  HA!  When I can squeeze it in I read, read, read self-improvement books and magazines and business/entrepreneur books and magazines.

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Liz Heiman

E-Marketing Team Leader

Personal factoids:
Sister of Alice
I live on the Big Island of Hawaii
I have seen more of Japan than most Japanese
I often have exchange students living at my house.

I was born and raised in Manalapan, NJ and went to school in Hightstown, NJ.  I did my undergraduate studies at UC Davis in Sacramento, and spent my senior year in Japan. I did my graduate work at UC Santa Barbara in International Political Economy and spent two years at a Japanese University on a Japanese Ministry of Education Grant doing research about US-Japanese Trade.   I moved to Reno in 1997 to become the Director of Asia Pacific Division of Miller Heiman.   I had the rare opportunity to run sales training programs for leading corporations all over Asia.  I moved to Hawaii in 2002 where I now work as a sales and marketing consultant.

I am part of Alice’s team whereever she needs me.  You most often find me behind the scenes helping make projects work.  Sometimes, I am the one that turns an idea into a program. I might be the one who edited an article or the website.  Sometimes I am the one who will work with you to make sure you are successful in your networking or sales objectives. 

For a long time now, my spare time has been all about my daughter and my community.   Living in Kona on the Big Island of Hawaii is a lot like living in Reno because it is a small town and individuals can make a difference.  I currently sit on the board of directors of our local hospital district, am incoming Vice President of our local Rotary, and help with development at Hualalai Academy.  When I am not working, or driving or volunteering, there are three things I love to do: read, go to the beach and do crafts.  My favorite thing to do is to read at the beach

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William Arndt

Intern, Alice’s Son

Personal factoids:
I am laid back.
I am grateful to have such a hard working mother.
I love to ski.

I was born in Walnut Creek, CA and we moved to Reno when I was 2 and a half. We’ve been here ever since. I have gone to school my whole life here and I am currently a junior at Galena high school.  College is on my mind, I’m gonna go but that is all I know right now. 

I do anything I can in the office. Whether its filing, getting the mail or just running errands for my mom. She is a great boss and adds a great vibe to the workplace.

In my spare time I love to hang out with my friends do activities and go skiing. I also like playing videogames and going to the movies. (I am addicted to WOW) While I’m not working for my mom I work up at Mt. Rose Ski Resort on the weekends. I really enjoy life and I live it to the max.

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Ozzie

Office Dog

Personal factoids:
Cute.
Loveable.
Picky Eater.

Ozzie was born up in south Tahoe; we got him when he was a few months old. He is a pretty good dog but he is still naughty sometimes.

Ozzie plays a big role in keeping a smile on everyone’s face in the office. He is a pretty mellow dog and he is always happy to see you.

In his spare time he enjoys running around like a crazy dog, going on walks, playing fetch, and sleeping.